1.1. Introduction
This research begun with the dedicated interest of exploring the practice and strategy of universities in regards to the integration of the entrepreneurial paradigm, and the integration of cyberspace in knowledge activities. I have opted for a grounded theory based approach because this allows me to optimize the concept and research instruments during my investigation; thus allowing for an organic growth of the emerging insights.

During the initial literature review the ambiguous discourse on the entrepreneurial university stimulated the emergence of the ‘knowledge entrepreneurship’ concept as leitmotiv. Opportunities resulting from Internet based innovations have subsequently been chosen as suitable research object to investigate knowledge entrepreneurship.

The presented research does not follow a Newtonian scientific approach. Instead it begins with an ‘originating theory’ which is rooted in traditional 20th century research paradigm and findings and then uses a combination of complexity science concepts and Deleuzian philosophy for the analysis and discussion.

However, it is important to point out that no discriminative perspective is taken. Rather, both approaches are used complementarily – Newtonian science for technical and functional understanding of specific aspects and a complexity/Deleuzian perspective for the dynamic and systemic understanding.



[ Back ]